Product Launch Inventory Risk Calculator

Calculate optimal first order quantity for product launches. See worst-case loss, expected profit, and stockout risk.

Key Benefits:

  • Calculate optimal order quantity
  • See worst-case loss
  • Project best/expected profit
  • Balance stockout vs excess risk
  • Factor in MOQ constraints
  • Include storage costs
  • Plan liquidation scenarios
  • Make informed launch decisions

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Frequently Asked Questions

How much should I order for a new product?

Start conservative: Order to cover your low estimate + 20-30% buffer. Better to stockout and reorder than sit on excess. Exception: If reorder takes 8+ weeks, order more aggressively.

What if my supplier requires high MOQ?

Options: Negotiate lower MOQ (often possible for first orders), find different supplier, validate demand before ordering (pre-orders, landing page tests), partner with others to split MOQ.

How do I estimate demand for new products?

Research: Similar product sales, competitor reviews (indicates demand), keyword search volume, pre-launch marketing response. Give 2-3x range for uncertainty. Narrow as you get data.

What is liquidation recovery rate?

What you recover selling excess inventory: Amazon liquidation 10-30%, discount retailers 20-40%, flash sale sites 30-50%, own clearance 40-60%. Plan for 30-40% as baseline.

How do I reduce launch risk?

Strategies: Start with lower MOQ supplier (pay more per unit), pre-sell before ordering, order in waves, test with small batch first, have liquidation channel ready.
Results are estimates for informational purposes only. Consult professionals for important decisions.

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Product Launch Inventory Risk Calculator - E-commerce | ChartAtlas