Mobile Car Detailing ROI Planner

Calculate monthly profit and equipment payback time for your mobile car detailing business. Plan startup costs, pricing, and break-even analysis.

Key Benefits:

  • Startup cost analysis
  • Service pricing optimization
  • Route efficiency planning
  • Profit margin calculations
  • Equipment ROI tracking
  • Business growth planning

Mobile Car Detailing ROI Planner

Plan monthly profit and payback time for your mobile detailing startup with comprehensive financial analysis.

Share Your Scenario

Copy link with your current inputs

Mobile Car Detailing Business Parameters

Business Planning

Define your service capacity and pricing strategy.

Service Types & Pricing Guide

Basic Wash & Vacuum
$50-801-1.5 hours

Exterior wash, interior vacuum, windows

Supplies: $8-12Notes: High volume potential, Lower margins, Quick turnaround
Premium Detail
$100-1502-3 hours

Full interior/exterior, wax, tire shine

Supplies: $12-18Notes: Better margins, More time intensive, Premium positioning
Paint Correction
$200-4004-8 hours

Clay bar, compound, polish, ceramic coating

Supplies: $25-50Notes: Highest margins, Skilled work required, Premium clients
Fleet/Commercial
$30-6045-90 minutes

Bulk pricing for multiple vehicles

Supplies: $6-10Notes: Volume discounts, Consistent work, Scheduled routes
$

Average price charged per detailing job (basic to premium services)

Number of detailing jobs completed per working day

days

Number of days worked per month (typically 20-25)

$

Cost of soaps, waxes, towels, and supplies per job

Operating Costs

Variable costs that change with each job and labor expenses.

$

Your hourly wage or labor cost per hour worked

hours

Average time spent per detailing job including setup/cleanup

miles

Average miles driven between jobs (round trip)

$

Cost per mile for vehicle expenses (IRS rate: $0.67/mile)

$

Insurance, marketing, phone, licensing, and other fixed expenses

Investment Analysis

Startup costs and payback timeline planning.

Equipment Investment Levels

Essential Equipment
$2,000-4,000

Basic tools needed to start mobile detailing

Equipment: Pressure washer, Shop vacuum, Water tank, Generator, Basic chemicals
Professional Setup
$8,000-15,000

Mid-tier equipment for established business

Equipment: Trailer/van setup, Professional tools, Quality chemicals, Branding
Premium Operation
$20,000-50,000

High-end equipment for premium services

Equipment: Custom trailer, Steam cleaners, Ceramic coating equipment, Advanced tools
$

Initial investment in equipment, tools, and vehicle setup

months

Target timeline to recoup your initial equipment investment

Business Success Tips

Start Small, Scale Smart

Begin with essential equipment and proven demand before major investments

Focus on Recurring Customers

Build a client base with monthly/quarterly service agreements

Optimize Route Planning

Group jobs by location to minimize travel time and costs

Invest in Quality Chemicals

Better products lead to better results and customer satisfaction

Track Your Metrics

Monitor cost per job, customer acquisition cost, and profit margins

Results

Monthly Net Profit
$4,708.32
35.7% net margin

Key Metrics

Total Monthly Jobs88 jobs
Monthly Revenue$13,200.00
Monthly Variable Cost$7,291.68
Monthly Gross Profit$5,908.32
Monthly Net Profit$4,708.32

Profitability Analysis

Gross Margin44.8%
Net Margin35.7%
Variable Cost per Job$82.86
Break-Even Jobs per Day0.8 jobs
Annual Net Profit$56,499.84

Cost Breakdown

Labor Costs$5,500.00 (64.8%)
Fixed Costs$1,200.00 (14.1%)
Consumables$1,320.00 (15.5%)
Travel Costs$471.68 (5.6%)

Business Insights

Profitable Business Model

Your mobile detailing business generates $4,708.32 monthly profit with 35.7% net margin.

Quick Investment Recovery

You'll recover your equipment investment in 1.7 months, which is excellent for service businesses.

Strong Break-Even Position

You need 0.8 jobs per day to break even, which is achievable with your current capacity.

Good Gross Margin

Your 44.8% gross margin is solid but could be optimized for better profitability.

Business Optimization Tips

• Focus on efficient routing to minimize travel time and fuel costs • Offer package deals for regular customers to increase job value • Consider premium services like ceramic coatings for higher margins • Track customer lifetime value to optimize marketing spend • Implement seasonal pricing during peak demand periods

Frequently Asked Questions

How much does it cost to start a mobile car detailing business?

Startup costs typically range from $10,000-$30,000 including professional equipment ($5,000-$15,000), vehicle setup ($2,000-$8,000), initial supplies ($1,000-$3,000), insurance, and marketing materials.

How much should I charge for mobile car detailing?

Basic wash: $25-50, Full detail: $100-200, Premium detail: $200-400. Pricing depends on location, competition, service quality, and time investment. Research local competitors and start competitively.

How many cars can I detail per day?

Most mobile detailers complete 4-8 cars daily, depending on service level and travel time. Basic washes take 1-2 hours, while full details require 3-5 hours per vehicle.

What are ongoing expenses for mobile detailing?

Key expenses include supplies (10-20% of revenue), fuel costs, equipment maintenance, insurance ($2,000-4,000 annually), vehicle maintenance, and replacement equipment reserves.

How do I find mobile detailing customers?

Effective strategies include social media marketing, local advertising, partnerships with car dealers and offices, referral programs, online booking platforms, and consistent quality service for repeat customers.

What insurance do I need for mobile car detailing?

Essential coverage includes general liability, commercial auto, equipment coverage, and garage keeper's liability. Budget $3,000-6,000 annually depending on coverage levels and location.
Results are estimates for informational purposes only. Consult professionals for important decisions.

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